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Becci Swim Joanna Walker PhotographyDSC_8016.jpg




Welcome to my label, BECCI, an emerging independent fashion label based in Norfolk, UK. After graduating from the Norwich University of the Arts in Fashion during the pandemic in 2020, I decided to pursue my dream of having my own fashion brand. My label focuses on womenswear and swimwear pieces that are heavily print based and explore bold yet very feminine silhouettes. I love working with textured fabrics such as tulle to create very unique and exciting shapes, combined with lots of layers and volume- these pieces can be rented for events and shoots by contacting me.


I have collaborated with fashion brand SHEIN to produce SHEIN x BECCI collections, these can be shopped worldwide  at

Everything available to buy on my website is designed and handmade in Norwich by me in my home studio. From the initial sketch of a piece to the garment's final construction; every step is special. I am the designer of my brand, and also manage every other aspect, including pattern cutting, manufacturing, social media, photoshoots, garment rentals and the business side to the label.

My label BECCI is committed to being sustainably conscious as well all my items being ethically made. All garments on my website are handmade, and the BECCI swimwear collection uses recycled fabrics, supporting sustainable fashion. The brand's vision is to create statement pieces designed to make the wearer feel empowered and beautiful. 

BECCI has showcased in shows around the UK, including Norwich Fashion Week 2016 & 2017,  Birmingham Fashion Festival 2018 and Fuze 2021.

BECCI has been published on Vogue, 1883 Magazine, British Fashion Council and Showstudio.

BECCI has been stocked in Lone Design Club's Angel Islington London Pop Up and has items available to rent on Loanhood. 

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My label supports slow fashion and small sustainable details have been incorporated into the brand:

  • The fabrics I use have been sourced from the UK, my printed fabrics are sourced from trusted British Mills where possible.

  • The printed fabric I use has been processed with 95% less energy compared to typical traditional textile printing, and the process itself uses zero water.

  • The printing process for the printed fabrics I use are made from 100% renewable energy sources. The manufacturer for this has also implemented a zero waste policy- any excess fabrics and cut off are sent to schools and charities to be reused.

  • The printed fabrics I use have been Oeko-text and GOTS 6.0 approved, they also pass EN71-3 certification & contain zero formaldehyde – making them safer for us.

  • BECCI's woven labels have been made from recycled polyester.

  • The packaging boxes and tissue paper I use have been made from recycled materials and can be recycled after use.

  • The paper labels, stickers and tags BECCI uses have been made from recycled materials. 

  • I encourage my customers to purchase garments that have been made ethically from me, as they are made to last- and can be worn again and again.

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