About, BECCI, by Becki Ball

Welcome to my label, BECCI, an emerging independent fashion label based in Norfolk, UK. I founded the brand after graduating from Fashion the Norwich University of the Arts. Recently I have collaborated with fashion brand SHEIN to produce my first ever Ready to Wear Summer Collection, titled SHEIN x BECCI. This collection can be shopped online at www.shein.com. Everything available to buy on my website however, is designed and handmade in Norwich by me in my home studio. From the initial sketch of a piece to the garment's final construction; every step is special. I am the designer of my brand, and also manage every other aspect, including pattern cutting, manufacturing, social media, photoshoots, garment rentals and the business side to the label.

Inspired by vibrant colours and bold silhouettes, my label BECCI is committed to being sustainably conscious as well all my items being ethically made. All garments on my website are made to order, supporting slow fashion. The brand's vision is to create statement pieces designed to make the wearer feel empowered and beautiful. 

My label supports slow fashion and small sustainable details have been incorporated into the brand:

  • Our woven labels have been made from recycled polyester.

  • Our packaging boxes and tissue paper has been made from recycled materials and can be recycled after use.

  • The paper labels, stickers and tags we use have been made from recycled materials. Even the ribbon has been derived from sustainably sourced wood pulp cellulose, making it biodegradable.  

  • We encourage our customers to purchase garments that have been made ethically from us that will last and can be worn again and again.

BECCI has showcased in shows around the UK, including Norwich Fashion Week 2016 & 2017,  Birmingham Fashion Festival 2018 and Fuze 2021.

BECCI has been published on Vogue, 1883 Magazine, British Fashion Council and Showstudio.

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